Thursday, December 13, 2007

Taking a slice of the global Donut market

Top donut chains that originated from the America have been and are still entering the markets in Asia and other regions around the world. This has caused a fad in many countries worldwide. There is a rising demand for donuts in the world.

The donut is a very convenient snack that is especially suitable for people who are constantly on the go, like me and you. Some of the common donut brand names that are widely-known include Krispy Kreme Donuts, Dunkin’ Donuts and Mister Donuts. These chains of donut outlets are expanding to different parts of the world, causing people to queue for them despite having to beat the unpredictable weather and the ridiculously long queues.

The donut market globally is therefore increasing in size because more people are willing to fork out more money for these delicious treats. This is also possibly due to the improved standards of living in our world today.

Once seen as an unhealthy food, it is becoming more preferred and seen with a healthier light today because donut chains are tweaking their recipes to make them a healthier choice for consumers who are becoming more nutrition-conscience nowadays.

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